As the world grapples with the pressing need to address the climate crisis, a new report by Asia Research and Engagement offers hope by emphasizing alternative proteins’ role in revolutionizing the landscape of protein production across Southeast Asia and the Asia-Pacific region.

In the heart of the study ‘Charting Asia’s Protein Transition‘ lies a clarion call for action: by 2030, countries spanning Southeast Asia and the Asia-Pacific must ramp up their production of alternative proteins to take a decisive stance against the climate crisis. The report underscores that the era of animal protein must crest by the close of this decade, a crucial juncture that aligns with global decarbonization efforts. But the vision doesn’t stop there; by 2060, alternative proteins must take center stage, accounting for 50% of the region’s total protein production.

Asia Research & Engagement has scrutinized the projections, spotlighting ten countries – China, Japan, South Korea, Indonesia, Vietnam, Malaysia, the Philippines, Thailand, India, and Pakistan. These nations are stewards of the world’s largest and most populous continent and instrumental players in the global climate response. However, the report’s findings resonate as an urgent wake-up call, revealing that none of these countries are on track to meet their crucial protein emissions targets.

It’s undeniable that Asia is the epicenter of animal protein production, supplying more than half of the world’s meat and seafood. The report notes that without a profound shift towards alternative proteins, the 1.5°C warming goal established by the 2015 Paris Agreement becomes a mirage.

Against this backdrop, Lever’s mission in Asia gains even more profound significance. As an organization dedicated to promoting alternative proteins, Lever’s tireless efforts to support startups and entrepreneurs within the alternative protein sector align seamlessly with these latest findings. By facilitating innovation, cultivating networks, and fostering knowledge exchange, Lever is catalyzing the very change that we need – a transition towards a protein landscape that is sustainable, climate-conscious, and supports a thriving planet.


This work happened because of the support of people like you. Please consider donating today to build a more humane and sustainable protein supply in Asia.